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Description: Online polling and research are the primary endeavor of Slingbeat. The logo we created includes a custom type treatment and geometric pull-away mark. The icon of an abstract X is intended to reflect the voting aspect of Slingbeat. We incorporated an arrow to suggest forward thinking and resemble a cursor arrow. One initial goal was to create a brand that could live comfortably within the realm of other web 2.0 logos without falling pray to the typical clichés.
Status: Client work
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