Klauwhamer NV

by • Uploaded: Mar. 12 '13

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Description: Made this in the hope to change the current logo of this fictive building company for a (theater) play... unfortunately they have used the original already to often in the communication to change it...
Status: Just for fun
Viewed: 1269
Tags: Hammer Hammer NV Klauwhamer
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pixelsnader Mar. 12 '13

For future reference, you'll want to avoid low-contrast colors like white-yellow and black-charcoal. In this case you could have gotten away with only 3 colors, and simultaneously make the logo stronger, easier to read, and cheaper to reproduce.

There are also some small issues like the hammers being at different angles and some spacing issues, but I'll assume those are due to time constraints.

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BuroBlauwBrug Mar. 12 '13

Thanks for your comment!
I agree with the most part, although this was a just for fun project and I just wanted to show them that whit a bit more effort you can create a brand name that does look like a real company instead of just a real although vague image of the hammer and the name in Bauhaus under it...

Normally i always look at the spacing and draw the hammer myself.

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