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Description:
CST is a training company. Symbolism of a chess knight is central to CSTs strategy. It exemplifies dynamism and initiative.
Basing on these qualities and the target group in part the automotive branch I have referred in the lettering and composition to the aesthetics of sport cars emblems.
Over the course of many sketches, I have created a convincing, minimalistic silhouette. Rendered as negative space against a chess square, it creates a bold, cohesive and legible mark.
As seen on:
CST
Status:
Client work
Viewed:
1423
Tags:
training
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square
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simple
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modern
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