FineLine Lifestyle beach club

by • Uploaded: Jan. 26 '21

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Description: FineLine carries out projects in the field of lifestyle tourism in a number of European countries. Lifestyle tourism, otherwise called adult tourism, which has become popular in recent decades, allows those who want to spend their holidays in a relaxed atmosphere, without sanctimonious restrictions and taboos. At the request of the company, the Omnibus design agency developed a logo and corporate identity. The graphic sign is based on a monogram of the first letters of the company name F and L. The letters, turned to face each other, seem to come into mutual contact. The light and elegant typography of the logo creates a sense of dignity, hinting at a high level of service quality and good taste – the main guidelines in the company's activities. At the request of the customer, the color scheme of the company's corporate identity is based on shades of purple. At the suggestion of the agency, a photo of an orchid created in the agency's photo studio was used as one of the visual images. The orchid flower simultaneously embodies luxury and sensuality. This image adds new semantic facets to the corporate identity and fits into the chosen color scheme. The agency also developed the design of the company's website and the design of advertising posters-pointers for one of the clubs managed by the company.
As seen on: https://www.omnibusdesign.ru/
Status: Client work
Viewed: 343
Tags: club tourism adult identity
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