Health Literacy Coach

by • Uploaded: Dec. 02 '15 - Gallerized: Dec. '15

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Description: logo for a health literacy coach, a person who simplifies and coaches people in health jargon. A whistle to symbolize coach the book to signify literature and learning. leave your feedback as usual. ive done many revisions and this is what the the final result is looking like, but i would appreciate feedback that can help me improve this.
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Status: Work in progress
Viewed: 5447
Tags: health book whistle coach
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Lets Discuss

samdemastrie Dec. 02 '15

I like the shadowed version. This is a solid concept, and a natural mashup. I'm not sure about the centered lockup, because the mark itself is very angle, it looks a little off balance. I might try the type left-aligned ("health literacy" on two lines) to the right of the mark.

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Supamario Dec. 02 '15

thanks, do you think the colors are good as they are i picked them because whistles are metallic in a way.

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luberadesign Dec. 02 '15

I think the emphasis towards 'health literacy' followed by 'coach' reads a little strangely. I would try to somehow give all three words the same weight. I really like the mark, but still think you really need to work on creating text that naturally connects to the design as a whole. Remember, it all needs to work as one to convey the brand. Type cannot be an afterthought.

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Supamario Dec. 02 '15

Strangely enough this time type wasn't an after thought lol i spent money on this font well i guess that was a waste of money.

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luberadesign Dec. 02 '15

It isn't a bad font necessarily, but I feel that more can be done with it to make it connect with the design. I suppose currently it feels kind of displaced as though you just quickly typed it next to the mark.

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Lumavine Dec. 03 '15

Flip horizontally to put the book cover up and give a better right facing direction.

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Supamario Dec. 03 '15

Would the whistle still be recognized lumavine if I did that?

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Supamario Dec. 03 '15

Oh nevermind I get what your saying

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Supamario Dec. 03 '15

i put one up as a variation lumavine

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Supamario Dec. 03 '15

lubera is the type good now

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xDick Dec. 03 '15

@Supamario, I quite like the concept - the mark which turned to the right looks great now. for better balance I can only suggest to turn the whistle counterclockwise and snap it to the bottom guide.
but you still have a problem with the type. of course I mean that the mark doesn't fit the type and vice versa. I don't see any balance here. try @luberadesign's advice about giving all three words the same weight in another way. maybe three lined text? and what about serif fonts, have you tried it?
I also have a little and stupid idea to turn that top whistle's hole in a cross to symbolize "health".

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Supamario Dec. 03 '15

Thanks for the feedback ill try serif and see. I'm a bit confused on turning the whistle clockwise as you said it looked good to the right could you explain what you mean by that?

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Supamario Dec. 03 '15

Any specific typeface recommendation for the logo?

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Supamario Dec. 03 '15

@xDick i dont agree with flipping it like the mark as is now, i fixed the type hopefully it has more balance with the logo now i chose a slab to go with it

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xDick Dec. 04 '15

I mean this, nothing more: http://funkyimg.com/i/25ahd.jpg
as for the type after all I like the option when the center aligned text placed under the mark and in this case I can only suggest to combine two different fonts - one for the "Health Literacy", another for "Coach".

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samdemastrie Dec. 24 '15

Why not add some color here? The gray is making me sad. And I'm still not convinced this is the best lockup, but the mark is nice.

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Supamario Dec. 24 '15

What colors you have in mind? What do you think is the best lock up? I appreciate it thanks

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samdemastrie Dec. 26 '15

Which colors? I don't know man, that's your job. What've you got?

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Supamario Dec. 26 '15

changed the colors, i was thinking of energetic colors since its a coach.

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Supamario Dec. 30 '15

Thanks all for the floats and gallery spot was a nice christmas present hahaha. No but seriously thanks guys the next year is going to be great

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artmns2 May. 29 '16

good idea, love it

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