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This is a logo that we had to make for class. It is for a high end auction house called "Gallery Seven-2". They wanted a look from the late 40's to late 60's era and this is the second one that I came up with.
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Student work
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Gallery Seven-2
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I really don't see a problem with this logo at all. the Hammer reminds me of either a courthouse or an auction house kind of thing though. the font is a good choice too for the late 40's look, however it does feel a little more 1800's to me in a sense. other than that nice job.
Replyi don't see this has anything special, it just is lacking in every way. the font does nothing for me, i would like to see some play maybe with positive and negative space, some color. having the type and mallet on a angle, does not benefit this at all. cheers.
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