Float
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Description:
San Pellegrino Terme, an Italian wellness resort was looking to reinvent their brand identity to accompany a facility re-model. The goal was to create a contemporary signature while maintaining traditional value.
To contextually tie into San Pellegrino Terme’s famous natural springs, the logo’s symbol is composed of water splashes in an Art Nouveau-like fashion. The symbol seamlessly transitions into a contemporary logo type treatment.
Status:
Unused proposal
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I like it all except losing that top part of the E.
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