Description:
The intention was to create an easily reproduced symbol (you can scratch it by hand and apply it even in negative without loss of identity), clean and well balanced.
The fact that the "R" be reversed creating a gap and help save the logo (at first our brain tries to put the "R" in position, a second, we see the junction of R and B in balance.)
As seen on:
Dr. René Berindoague
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