Description:
This is a bit complex. It's a logo I've made for Warsaw University Social Project. Movement Friendly Areas Mapping Programme is a set of tools, dedicated for local governments to improve their sport management abilities. There are 5 basic areas that need to be examined - People, Money, Infrastructure, Health policy and government itself. The goal is to make all of those elements work more effectively for the sake of healt of local society. Each element is expressed in this mark by a bit twised magnifying lens (study). Whole thing is heart shaped, because it's the most important body organ in human physical activity.
You can see it explained in detail here -> http://www.behance.net/gallery/MFAMP-Identity-elements/3567047
Status:
Client work
Viewed:
3562
Tags:
society
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social
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health
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local
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