Vivia

by • Uploaded: Jan. 11 '09 - Gallerized: Jan. '09

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Description: DESCRIPION: Vivia - Sanitation and waste company /// YEAR:2006 /// PROPOSED CONCEPT: Renovation and continuity were the key words when creating the visual identity for this company in the sanitation and waste segments /// WORKING FOR: Seragini Design /// SEE MORE AT: www.rogeroddone.com.br
Status: Unused proposal
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jsae Jan. 11 '09

nice type work!

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rogeroddone Jan. 12 '09

Thanks for the comments!

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gyui Jan. 12 '09

really nice concept regeroddone! I was wondering, for a greater sense of continuity, how would it look if all the letters were touching?

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rogeroddone Jan. 14 '09

Yes, indeed. This brand has the same constructive basis, what coincidence! *

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elephantik Jan. 16 '09

It is unique, and it stands on it's own but it's tough to know its waste management but rather it shouts %22 Vivia : Eco Friendly %22 that being said its not too far off. Great stuff, but it might need a descriptor.

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memo Jan. 17 '09

Really clean design. Good image for a sanitation company to project!

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epsilon Jan. 18 '09

Just noticed yesterday that it has a slight resemblance to %22Vancity logo%22:https://www.vancity.com/DynamicContent/Resources/Images/vancity.gif.

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LoGoBoom Jan. 19 '09

Yes indeed. The word begins with a V.

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rogeroddone Jan. 20 '09

Epsilon, I can't see that...

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epsilon Jan. 20 '09

Vancity is one of the local banks, so I saw its logo many times before I saw the Vivia logo (I like it a lot by the way). And then only when I again saw Vancity again, Vivia logo surfaced in my mind almost immediately. **The treatment of V is quite unique and apparently the similarity is strong enough to create a _one_ way association. Vivia doesn't remind me of the Vancity at all .. go figure.

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oski Sep. 02 '09

Whole VIVIA concept just works so well!

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tass Sep. 03 '09

Beautiful branding!

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